For Bridgestone, road safety is a fundamental pillar for promoting sustainable, smarter, safer, and more accessible mobility in the communities where it operates. That is why the company has several education and traffic accident prevent programs in Latin America. These, however, suffered reductions in activity in 2020 due to the pandemic.
Bridgestone took measures to safeguard the health and safety of its employees, customers, suppliers, communities, and other partners, and also help local communities meet their emergency needs.