Bridgestone Mexico respects Human Rights, as it believes that they represent a pillar to ensure harmonious relations with society and sustainable development. The company recognizes their importance, as Human Rights are a Management Fundamental of the business model, and the company consistently strives to find ways to design strategies that create a positive impact.

Bridgestone México cuenta con cuatro políticas corporativas que profundizan en los lineamientos para asegurar el cumplimiento de los Derechos Humanos en su cadena de valor:

1. General code of conduct

This code recognizes that the employees of the Bridgestone Americas team are the most valuable resource and the key to success.

The company believes that to achieve this, everyone should be treated with respect and dignity at all times and without exception. This information is included in the section on the Promotion of Respect and Dignity where, in addition, it is made clear that the company will not tolerate any behavior that encourages an intimidating, hostile or offensive work environment.

2. Harassment, discrimination, and retaliation prevention policy

Bridgestone Mexico firmly believes that diversity enriches teamwork. Therefore, there is a policy that promotes a workplace free from harassment, discrimination, and reprisals on the basis of any characteristic such as race, ethnicity, color, mental or physical disability, age, sexual orientation, sex (including pregnancy, childbirth, lactation, or related medical conditions), gender identity/ expression, marital status, citizenship status and any other characteristic protected by federal, state, and local laws.


3. Human rights policy

This policy focuses specifically on the issue of Human Rights, by explicitly prohibiting discrimination in any corporate activity carried out by Bridgestone México based on ethnicity, nationality, sex, age, language, religion, creed, social status, disability or any other related factor.

Our policy also prohibits harassment and establishes that no Bridgestone member will speak or act in a manner that denigrates the individual dignity of another person. Under this same philosophy, child labor is prohibited in all of the countries in which the company operates.

4. Sexual misconduct and harassment policy

The purpose of this policy is to encourage a workplace free of sexual harassment and misconduct by any employee, especially in their work relationships within the Bridgestone Latin America North business units. The policy also recognizes the importance of Bridgestone assuming its responsibility for the implementation of effective processes to prevent and punish bad behaviors, under the oversight of the Investigation or Ethics Committees.



Open door culture

In addition to specific policies, Bridgestone strives to build a culture of open communication and free expression in order to nurture an environment where the team respects each other. An Open Door Culture was created to encourage employees to feel comfortable sharing their suggestions and concerns. This type of work environment fosters relationships that address challenges directly, by creating a problem-solving culture and facilitating productivity.

In 2017, Bridgestone Mexico reinforced its Human Rights culture among all team members by training its staff on this issue during Ethics Week. The online training courses taught to all members of the team focused on the values of integrity, respect, ethics, and compliance.



Workplace inclusion and diversity

Bridgestone Mexico seeks to integrate diverse profiles in our work team. The company recognizes that labor inclusion is fundamental to human and economic development, both for the company and stakeholders alike.

In 2017, the company continued to nurture gender equality in the workplace by hiring 15 women who joined the Bridgestone Mexico family.